全球设计风向感谢来自末染设计的买手店项目案例分享:

“买手店”已不再是新颖的名词,这源自与欧洲的商业模式,它在某一程度上迎合了消费者的个性化选择,位于山西太原的一个繁华的街边店正以个性、简洁又安静的原创设计空间,迎合目标顾客独特而舒适的购买体验。业主想做的空间需要配备咖啡吧台、美容服务柜台、休闲娱乐以及可快速购买的产品展示区。于是在设计时想将这里打造为这条繁华街道上的庇护所,在配色、家具以及材料的选用上将塑造一种无处不在的宁静感,在极简空间中让品牌的识别性具象化。

“Buyer shop” is no longer a new term, which originates from the European business model. To a certain extent, it caters to the personalized choice of consumers. A busy street store in Taiyuan, Shanxi Province, is catering to the unique and comfortable purchase experience of target customers with its original design space of individuality, conciseness and quietness.The space that the owner wants to do needs to be equipped with coffee bar, beauty service counter, leisure and entertainment, and product exhibition area which can be purchased quickly. So in the design, we want to make it a shelter on this busy street. In the selection of color matching, furniture and materials, we will create a sense of tranquility everywhere. In the minimalist space, we will make the brand’s identity concrete.

∇ 室内空间概览,interior overview

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 店铺外观,building facade

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

店铺内所售产品多样极致,更是营造出“体验式营销”空间感受,划分出一块休闲区域——咖啡吧,与购物区相连,用优雅舒适的体验,让步入其中的顾客在购物之余可以小憩片刻,有一种“不买也要逛”的愉悦感受。借助半透明的玻璃砖作为隔断,划分空间的同时从视觉上将空间联系起来,而且增加了顾客走向深处的兴趣和好奇心,吸引过往行人。

The products sold in the shop are extremely diverse, and create a “experiential marketing” space feeling, dividing a leisure area – coffee bar, connected with the shopping area, with elegant and comfortable experience, so that customers can have a rest after shopping, there is a pleasant feeling of “not buying but also wandering”. With the help of translucent glass brick as a partition, space is divided and connected visually, and customers’interest and curiosity are increased to attract passers-by.

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇入口空间,entrance space

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇半透明的玻璃砖作为隔断,划分空间的同时从视觉上将空间联系起来,translucent glass brick as a partition, space is divided and connected visually

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 咖啡吧空间,coffee bar space

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 在购物之余可以小憩片刻,have a rest after shopping

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

整个以灰色为主的空间中,装饰材料选用了一些不锈钢的结合,给人带来强烈的视觉冲击力,但在整个空间中对不锈钢材料运用的使用占比却不会冲突,反而中和出了一种宁静之美,把一种极简而又不简单的设计诠释的淋漓尽致。

In the whole gray-dominated space, decorative materials choose the combination of stainless steel, which brings a strong visual impact to people. However, the proportion of stainless steel used in the whole space will not conflict. Instead, it neutralizes a kind of beauty of tranquility and thoroughly interprets a simple and not simple design. Yes.

∇ 商品展示售卖区,commodity show and sales area

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 整个以灰色空间结合不锈钢装饰材料,gray-dominated space combines with stainless steel material

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 服饰展示,clothes display

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 换衣间及休息等待区,fitting room and waiting area

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 夜景,night view

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

∇ 平面布置图,layout plan

碧洛诗衣咖馆,买手店设计,Bilo Poetry,店铺设计,末染设计,项目投稿

主要项目信息

主 案 / 孟 飛
项目类型 / 服装店
项目地址 / 太原市
项目面积 / 260㎡
陈 设 / 黑 猫
摄 影 / 小 驴
材料 / 特效漆、不锈钢、玻璃
设计方 / 太原市末染装饰工程有限公司
联系邮箱 / moothan@sina.com

Design director / Meng Fei
Category / Couture
Location / Taiyuan City
Project area / 260㎡
Furnishings / Nackt
Photography / Little Donkey
Materials / special effect paint, stainless steel, glass
Design / Taiyuan end dye decoration engineering co. LTD
Contact e-mail / moothan@sina.com

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