位于迈阿密巴尔港的范思哲最新概念店是Gwenael Nicolas的最新力作,该店以拥有LEED金牌证书而自豪,并开始了一场从不同角度去发现或重新发现品牌标志的旅程。入口处迎接客人的是一块以黑白图案为主的立面,该设计既能吸引注意力,又能让人们在隐约中窥见深邃而有光泽的内部。一旦进入,客人又会惊讶于内部空间里新颖和动态的元素。
located in miami at bal harbour shops, versace just opened a new concept store designed by gwenael nicolas of curiosity. boasting a LEED gold certificate, the store proposes a journey to discover — or rediscover — the icons of the brand from a different perspective. visitors are welcomed by a black-and-white pattern façade designed to capture attention while giving a glimpse of the deep and lustrous interior. once inside, guests are surprised by the new and dynamic elements.
在商店入口处,Nicolas为迈阿密的范思哲商店设计了一个充满活力和具有象征意义的金色柱子,让整个空间的气氛显得更为庄严。店内所有组成部分的建材都是秉承着最高环保和透明性标准而精心甄选的,内部通过使用金属元素的设计让空间明亮闪耀的同时,也运用不同的白色纹理材质,让空间仍保持与简约设计的交流。
following the entrance, the versace store in miami by gwenael nicolas of curiosity showcases a dynamic and symbolic gold pillar that dignifies the atmosphere.as a rule, the material selection needed to have the highest environmental and transparency standards. the result is an interior that shines through the use of golden elements that keep an open dialogue with the minimalistic design of the displays — all built in different white textures.
通过天花板上的菱形图案,商店自然流畅地引导客人从一个房间到另一个房间。光线从其中照射出来,遇到镜面形成连续反射,同时创造出迷人的视觉效果。商品与整个店铺形成鲜明对比,呈现出珠宝盒般的美学特征。蓝色方解石的颜色装饰着古铜色表面,与其他材料互相配合,在墙上投射出阴影。
a diamond-shaped pattern is found on the ceiling, choreographing the flow of the shop and guiding visitors to fluently go from one room to another. the light shines from and with it, while creating a mesmerising visual effect. inside, shadows, reflections and sparks become the texture and substance. beyond the forest of vertical bronze strings, the shoe salon contrasts with the entire store, featuring jewellery box-like aesthetics. the blue calcite color complements the bronze finish while the other materials fuse together through a controlled shadow projected on the walls.
设计师为了使品牌可以脱颖而出,还在纹理墙前面建造了一个浮动的框架。总的来说,这些显示器在有限颜色的选材下被精心设计,以引起人们对商品的关注。
the design took into consideration the hyper graphical items of the brand and in order to make them stand out, a floating frame has been constructed in front of the textured walls. overall, the displays have been designed carefully with a limited palette of selected materials to bring the attention to the products.
完整项目信息
项目名称:范思哲最新概念店
项目位置:迈阿密,美国
项目类型:商业空间/奢侈品品牌店
完成时间:2018
使用材料:金属、瓷砖、大理石
设计师:Gwenael Nicolas
摄影:alessandra chemollo